Smizer Perry Gains Two Local Clients
Smizer Perry has been hired by two local B2B companies for strategic design and branding initiatives. AIM Consulting of New London is a management consulting firm specializing in business consulting and training; Smizer Perry is creating a website scheduled to launch in March. Mystic Management Systems, Inc. in Norwich is a document control software company; Smizer Perry has created a new logo and collateral materials and has just launched the company’s new website to include a content management system.Smizer Perry in GD USA
Smizer Perry principals Karl Smizer and Amy Perry are featured in Graphic Design USA’s “People to Watch 2008.” According to GDUSA, these are the industry professionals who are considered to be “the most creative, talented, successful, newsworthy, and influential representatives of the national creative community.” The “People to Watch” answered questions regarding the future of the industry, environmental issues, and more personal questions such as favorite music and artists. Check out their profile here.GD USA Package Design Awards
Connecticut was well-represented in Graphic Design USA’s American Package Design Awards, with winning pieces from Daymon Worldwide Design, Stamford; Hughes Design Group, Norwalk; LMS Design, Norwalk; Group 4, Avon; TFI Envision, Norwalk; and MNA Creative, Danbury.On Changing Jobs & Email Etiquette
by Stacey Dyer
Triple Frog LLC
It began with a need. A need to change jobs. I was tired of commuting an hour by train each way and constantly working those unnecessary late nights. Most ad agencies seem to have a similar assumption that working late procures creative agility, I disagree. I’m an early bird who likes to go home at night and live a normal life. Basic things like maintaining friends outside of work are also a plus.
Sheaffer’s New Website Really Worx
By Grant Copeland
The Worx Group
There are many fine resources out there for creatives and marketing professionals to see great work by great agencies for great clients. What I’ve always longed for is to be able to get special insight on the project and see how the exact process worked — how the strategy was built, where the creative sparks came from, what roadblocks altered the process, and so on. Well, maybe I can put the first foot forward and show other creatives the process from my own experience.
IMG SRC
IMC SRC is like a living, breathing awards show exhibit.
We pick a theme, and showcase some of the best creative work done in that theme.
Up first: Self-Promo.
Send us your best agency, company or organization self-promotional materials and you’ll be added to the rotation. Whether it’s a logo, business card, invitation, poster, website or promotion, you’ll be able to show it off to the creative professional community of Connecticut.
Send your submissions here. Just make them jpg, gif or png, at 72 dpi.
And please include a short caption with description and credits.
The Web Never Forgets
One of the things people find fascinating about this new technology called the Internet is the ability to completely document one’s own life and share it with the world. Between social networking sites, blogs, and Flickr accounts, the urge to document one’s life for posterity is strong.
But how much information about yourself is too much to share online, specifically as it relates to your business and your career?
Don Carter: After-Hours Art
By David Cushman
form:substance
There’s a lot to love about the communication arts — the expressiveness of typography and color, the tactility of paper and ink, the craft of a clear and simple message.
But at the end of the day, you’re still capturing the essence of someone else’s brand, promotion or marketing message. What’s missing is self-expression.
By day, Adams & Knight creative director Don Carter is no slouch. He’s won loads of awards, from Clios and Effies to accolades from the New York One Show, the Boston Ad Club, the Boston Hatch Awards, the Connecticut Art Directors Club, and the Connecticut Ad Club. His work has also been featured in Communication Arts, Photo District News, Art Direction and PhotoDesign magazines.
But after punching out of the agency world, Carter taps deeper into his creative self as Art Farm, creating, designing and illustrating children’s books and animation.
Interview Questions: The New Essentials
by Diane Harrick
the creativenet workgroup
How much can you learn about a job candidate during the interview? The answer depends largely on the questions you ask. The interview provides an excellent opportunity to evaluate interpersonal skills; clarify details in the resume, portfolio and cover letter; and decide which subjects to pursue with the candidate’s references.
The following questions require applicants to think carefully and make connections between their experience and the available position. Their replies may help you narrow the field of prospective hires and identify potential top performers.
